Insights

Whitepapers

Centific Recognized as Major Contender in 2024 Everest Group Analytics & AI Services Peak Matrix

Shaping the future of AI and analytics with Centific.

Whitepapers

The Executive’s Guide to Building Digital Trust

Learn about effective techniques for thwarting cybersecurity threats.

Whitepapers

Centific Positioned as a Leader in Everest Group’s 2024 Data Annotation & Labeling for AI/ML PEAK Matrix Assessment

Unlock GenAI’s potential with Centific’s leading solutions.

Whitepapers

Why the Asia-Pacific Banking Industry Needs Better Data Loss Prevention and 5 Ways to Achieve It 

Learn how enhanced data loss prevention can safeguard Asia-Pacific banks amid digital transformation and discover five strategic approaches to reinforce data security.

Whitepapers

Perfecting Global Localization Efforts with Human in the Loop

By Sergio Bruccoleri, Teresa Ortiz, and Selvaggia Cerquetti

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High-quality Curated Data: Scaling Up AI Using a Data-centric Approach

Artificial intelligence is supposed to realize its promise by accomplishing more with data than any human being possibly could. However, AI needs good data to solve business problems and to achieve breakthroughs. At Centific, we believe that people are essential to ensuring AI is trained with good data.

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Egocentric Data What and Why

Egocentric data is becoming increasingly important now due to the rapid advances in technology, particularly for wearable devices and AR-driven experience.

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Rethinking Your Marketing for an AI-driven World

How CMOs can accelerate experience-led growth with an intelligence-driven approach.

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How to Fight Digital Fraud to Ensure a Safe Customer Experience

Fighting digital fraud is increasingly Job One for any business. According to Cybersecurity Ventures, cybercrime could cost businesses around the world $10.5 trillion annually by 2025.

Whitepapers

How Businesses Can Use Technology to Fight Abusive Language

It is impossible to overstate the role that social media plays in the world, from shaping how people behave to influencing the way businesses operate. There are 4.9 billion people using social media, or more than 60 percent of the world’s population. And 73 percent of marketers believe that their efforts through social media marketing have been “somewhat effective” or “very effective” for their business.

Whitepapers

The State of Localization

The field of localization has evolved rapidly. But has it “arrived”? On the one hand, localization is integral to most business’s global growth aspirations. If you’re a business that aspires to expand its operations across multiple countries, you can’t afford to ignore localization.

Whitepapers

Language, Culture and Design: Creating Lovable International Customer Experiences

Global consumers want a customer experience that connects with them at a local level – and that cultural sensitivity is generally the missing ingredient in most brand “translations”.